Search Engine
Optimization
About the Course
Online search engines play a vital role in our day to day lives. If we are hungry we turn to a search engine to find the best restaurants and read reviews. If we are in need of a product or service we research it online using search engines. And with the increased usage of mobiles and tablets all over the world, we are not limited by where and when we can search.
The real question is, will they find you in the search results ? That’s what our SEO training course is about, we will teach you the fundamentals of search engine optimisation and the important tools required to optimise you in online search engines.
Course Contents
- Fundamentals of SEO
- Advanced SEO techniques and tools
- Website auditing
- Researching and analysing online user behaviour
- Google & evolution of search engine technology
- What do search engines like & hate
- Information architecture & on page
- Keyword analysis
Course Details
Instructors
FAQ's
Learn how to effectively optimize a website's visibility on search engines like Google and Bing and attract apt audiences to the right page on your website. SEO includes how to read result pages, find your ranking, and see how rankings can affect any business, large and small. Understand how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build inbound links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy.
1. What is the qualification of the instructor?
2. How much is the fee for this course?
3. Does this institute provide with a certificate after the completion of the course?
4. Is the certificate provided by this institute recognized in corporates?
5. Is SEO the same as SEM?
Course Details+
Instructors+
SEO Course Curriculum
What is SEO?+
Researching keywords+
Using SEO tools+
Optimizing pages for keywords+
Optimizing code and site structure+
Building links to your content+
Optimizing nontext components of a webpage+
Analyzing content quality+
Defining your audience, topics, angle, and style+
Understanding how search engines index content+
Promoting your content via social media+
Measuring SEO effectiveness+
Setting up Google+ Local+
Optimizing ecommerce sites for search+
Configuring sites for mobile+
