Marketing
Automation
About the Course
Marketing Automation is the use of software and technology to help your sales team and marketing team by automating mundane tasks. It helps you find new customers faster, on board existing customers, increase customer loyalty & improve communication with a high ROI segment.
At Dotwise Academy we aim to give you an in-depth understanding of marketing automation. Our Marketing Automation training module takes students through the basic concepts of marketing automation, and covers the principles of lead capture, lead nurture, the different types of automated campaigns, and improving the customer life cycle.
Course Contents
- Introduction to marketing automation
- Marketing automation landscape and components
- Setting up marketing automation strategies
- Marketing automation and E-commerce
- Benefits of marketing automation
- Effective implementation of marketing automation
Course Details
Instructors
FAQ's
Marketing Automation is the use of software and technology to help businesses boost their sales by gaining better ROI. At Dotwise you will learn how to engage the right audience based on what they want to know about your business and tracking their online behaviour. This will lead to building a strong and lasting relationship with your audience resulting in a consistent growth in ROI.
1. Is marketing automation expensive?
2. Is marketing automation the same as an email auto responder?
3. What are the benefits of marketing automation?
4. Is marketing automation really needed?
5. What is the qualification of the instructor?
6. How much is the fee for this course?
7. Does this institute provide with a certificate after the completion of the course?
8. Is the certificate provided by this institute recognized in corporates?
Course Details+
Instructors+
Marketing Automation Course Curriculum
What is Marketing automation and its benefits+
Lead capturing and nurturing+
How to create automated campaigns+
Improve your target audience’s life cycle+
