Category Archives: smm

Have You Tried Twitter Advertising Yet?

Twitter is slowly getting into the groove with social advertising, challenging existing social advertisers like Facebook and LinkedIn. While LinkedIn has clearly positioned itself as an ad model to target the elite and B2B decision makers, Facebook seems to be a favorite with FMCG and retail brands. The position that Twitter aims to take is […]

Create Your Brand’s Own Social Circle with ‘Targeted Status Updates’

Yesterday, I had written about New Statistics for Company Pages rolled out by LinkedIn. LinkedIn has taken another huge step forward by introducing the concept of ‘Targeted Status Updates’. This content originally posted at takes a look at what this is all about and how we as marketers can benefit from this. Previously, if you had ‘N’ […]

Can LinkedIn Help You with Your Marketing?

I am always asked this question “How can LinkedIn help with marketing?” from clients, subordinates and even my bosses. If you follow the below mentioned power points, LinkedIn can do wonders for your business. Optimize your LinkedIn profile – Chances are when people are looking to buy products/services, they might just stumble upon your profile. A […]