Category Archives: Analytics

Before I start writing on Twitter Analytics, I would like to bust a myth – “Twitter analytics is only available for accounts that have advertised on Twitter.” That statement is not true. Twitter is slowly rolling out its own analytics dashboard to a handful of Twitter users. Here’s a sneak peek into Twitter’s very own […]

As a social media marketer, if you have worked on LinkedIn, you often feel belittled by the lack of statistics offered for company pages especially when you compare it to Facebook brand pages. However, LinkedIn rolled out a surprise for company page admins this morning and now there are some really cool metrics that marketers […]