Search Engine Marketing Course In India Search Engine Marketing Diploma Course In India

Search Engine

Marketing

About the Course

SEM Course In India Search Engine Marketing Course In India

Search Engine Marketing is a form of internet marketing and a part of search engine optimization (SEO). SEM involves the promotion of websites by increasing their visibility on search engine (google) result pages mainly through pay-per-click advertisement.

Search Engine Marketing Courses Online Search Engine Marketing
SEM Course In India
SEM Diploma Course In India

Course Contents

  • Categorizing results: Paid ad results and organic ad results
  • Building a search campaign
  • Google Ad words – Keywords and keywords planner
  • Measuring your campaign – Clicks, Impressions, click through rate (clicks divided by impressions), average cost per clicks, conversions
  • Local Search
Course Details
Instructors
FAQ's

With our SEM training course understand how search engines use algorithms to ensure the most relevant results for each search, including location and other available information. At Dotwise you will learn how to - (1) Selecting a set of keywords related to a website or a brand/product (2) Selecting a geographic location for the ad to be displayed within (3) Creating a text-based ad to display in the search results (4) Bidding on a price for each click on the ad.

Search Engine Marketing Course In India 50 hours [7 weeks]
Search Engine Marketing Diploma Course In India Fees: ₹30,000/-

ARPIT SINGH
Digital Marketing CEO – @Digifite

NAYAN KHANDOR
- Founder - @FiveOnline

SNEHA BAIRAM
Digital Marketing Advisory Analyst – @Accenture

1. What is the qualification of the instructor?

2. How much is the fee for this course?

3. Does this institute provide with a certificate after the completion of the course?

4. Is the certificate provided by this institute recognized in corporates?

5. How do I know if SEM is needed for my business?

Course Details+
Instructors+

SEM Course Curriculum

Search Engine Marketing Course In India Search Engine Marketing
Business understanding+
Website analysis+
Keyword research (w/ match types)+
Account structuring+
Ad copy writing+
Essence of display+
Ad serving platforms+
Targeting mediums+
Bidding+
Basics of analytics for PPC+
Platform difference+
Type of ads+
Power editor & custom audiences+
Create engaging ad copies and select right keywords to stay on top of the list from today.